Feb 20, 2026
In this episode, Eric sits down with serial fitness entrepreneur Anthony Geisler to unpack his new venture, Sequel, why he’s doubling down on longevity, and how he sees the future of fitness shifting toward healthspan, tech-enabled training, and democratized wellness for the masses.
✨ Key takeaways
🔥 It’s you vs. you: Anthony sees entrepreneurship and fitness
through the same lens as Kobe’s “Mamba mentality” – the real
competition is with your own potential, not other
brands.
🏛️ Sequel as the “second act”: After Xponential, he’s rebuilt with
the same core team, no debt, and 100% ownership, aiming to run the
playbook without public-market and PE constraints.
📈 Health > “fitness industry”: He argues the world—not just the
fitness sector—is shifting, with longevity, biohacking, GLP-1s, and
tech-driven consumer education driving massive
tailwinds.
🧬 Ultimate Longevity Center
🧊 The “playground” model: Sauna, cold, hyperbaric, red light,
stretching, EMS, and more under one roof, wrapped in memberships
designed to be accessible and habit-forming rather than
“celebrity-only” wellness.
💪 Pilates 2.0: With Pilates Addiction, he’s pushing a
higher-intensity, more entertaining, HIIT-style Pilates experience
aimed at younger, performance-focused consumers who want more
“squeeze” from each session.
⚡ EMS finally done right
🧂 Real-world protocol: Anthony walks through his own longevity
stack – from salt and whole food to aminos, sunlight, steps, and
sleep – and why most people are just one hydration and protein fix
away from feeling better.
Episode overview
Anthony opens up on why, after achieving significant financial success and a multi-brand empire at Xponential, he chose to start all over again with Sequel. For him, business is his arena, and building is his version of Kobe Bryant staying in the game as long as possible—driven by competition with himself and loyalty to the team that loves to build.
Checkout our sponsors ✨
🔗 Perfect Gym: https://www.perfectgym.com/en
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