Mar 18, 2020
Alan is the owner of Ultimate
Ventures Limited, an enthusiastic speaker and owns and operates one
of the toughest cycling events in the world – Race Around Ireland.
He works with entrepreneurs and managers of small to medium-sized
businesses as they set goals, create action plans and develop the
skills. He also works with large companies including
Microsoft, helping them build high-performance teams through shared
goals, better communication, and resilience training while managing
energy and wellness. He trains sportspeople and regularly delivers
motivational and educational talks.
Ultimate Ventures Limited has
Sports Performance Programs and Business Performance
What is your background and how did you to where you are
has been in the fitness industry since 1989.
started weight training in school to avoid bullies and as he gained
weight the bullies wanted to know how he was doing it so he
designed a training plan.
went on to study recreation and leisure management and then fitness
courses and started working in different gyms training
started his own gym at that time after attending a hypnosis show
and took a side route into software development, developing a
system where your computer could tell how stressed you were, by the
way, you were using the mouse. This fell through as it was too
early for a market.
sold his gym and went back to college for four years when he was 22
and then went to work at Sunshine Coast University.
How have you incorporated hypnotism and some of the
principles from that into what you're doing? (08.00)
says that it's just one tool he can introduce as part of the mental
skills training as the nervous system cannot tell the difference
between something that is vividly imagined and reality.
- Hypnosis is really just a guided version of the
What were the challenges you faced in communicating the
value of mental training to people on top of their current
- Getting trainers and coaches to act on their
belief that a large part of your performance is your mental game
and skills training.
second issue is that it's seen as being separate to
says that the next issue was the nutritional part of training and
that trainers were saying the nutrition was important but that they
did not necessarily have a plan.
fourth challenge is training the psychological and the mental
skills train, which he feels it's still seen on the outside and to
help people understand how to simplify and integrate this into
and Alan discuss anxiety and how it relates to
maintains that it's how we perceive the situation that can make a
massive difference to what we're actually doing. Your competitors
are not there to beat you, they are there to make you
What other segments do you think that this would be of
says they are using the same skill base they use in the sports
sector and teaching it to the companies that he is working with,
from a business point of view, whether it's an entrepreneur or
also works with students, actors, and Directors. Basically anyone
who deals with performance-based anxiety such as public
Who are some of the other people who are really pushing
for in this field? (29.15)
- Meditation gurus, for example, are the people
that Alan is looking at.
a fitness point of view the training peaks guys, are doing really
well, and then a big part of that he is actually looking at, at the
moment, is eSports
alan is interested in the most is integrated
and Alan discuss mental training for eSports and mental training in
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Check out Ultimate Ventures
Check out Alan’s Course Going into the Zone