Mar 1, 2020
Vito LaFata is the co-owner of
The Visionary Planner and now has a vineyard with a Tuscan Villa in
a private retreat called Vision in the Vineyards. He is a Business
Educator, Personal Brand Coach, and certified High-Performance
Coach to Wellness & Fitness professionals wanting to grow their
The Visionary Planner is a
complete step by step Business in a Box and Operations Manual to
start, launch and scale your online business.
What has Vito been doing the past few
built his brand and business to enable him to spend time with his
started a vineyard retreat, Vision in the Vineyards, and equates
this with people’s lives. Are you willing to plant the seeds, toil
and water them and then wait four years for the profit?
talks about funneling and methodology as well as visions and
missions to get him to where he is now.
What are the keys to understanding one’s vision and
having something that is so emotionally driving that it gets you
through the rough period of getting started?
says firstly a person needs to be clear on your objectives before
you begin and have a future forecast.
vision was the Tuscan Villa in the vineyard and he put his dreams
into intention, not leaving them as dreams.
starts his lectures with vision and anchors and reiterates that if
you do not have these then you may not be an entrepreneur and
entrepreneurship is not for you.
engineers and architects his life and has built his brand, The
Visionary Planner, so that he could anchor himself in the things he
has to testify to. Monetary goals are important, and the difference
between earnings and wealth.
What does it mean to develop Brand in your
- Visionaries are the future of the world and
this is why he created his brand.
talks about picking the things you stand for, how you see the world
and creating things to serve that vision.
How does someone take steps to build Brand and what are
the steps to take to initiate people with that?
Visionary Planner has 5 steps to coaching
of the steps is knowing your audience and having a content
What tactics do you have for people to build their
content needs to match with your message.
need to have a blueprint or roadmap for your content
the best brands and businesses have a signature to get duplicatable
results and audiences.
need to have perspective to build a process and market it as your
own to be able to demand your worth.
world is coming back to experiencing connection vs social media, so
you need to capture the funnel and move people into the process of
conversation which is what gets you the audience.
What do the next two years look like for
says that their main focus will be to keep scaling up.
are three top missions for his 5-year plan
vision of the vineyard and scaling it up.
create legacy builders
take The Visionary Planner to the next level.
leaves us with the following: Figure out what moves the needle and
Vito’s Book Recommendations
Grant Cardone’s books
Connect with Vito Linkedin
Check out The Visionary Planner Website